Around the time of the GFC, the world had to cut back – so did Viktor Horsting and Rolf Snoeren. the most memorable pieces for their Spring collection in 2010 were dresses and ball gowns of thickly packed layers of tulle that had been cut and sliced. Some had circular holes like Swiss cheese, or geometric cuts in the gowns. The show was called “Credit Crunch Couture”.
Victor + Rolf fall under the category of avant-garde: people or works that are experimental or innovative; particularly with respect to art, culture, and politics. Avant-garde pushes the boundaries of what is accepted as the norm, primarily in the cultural realm. With this collection Victor + Rolf did exactly that – they managed to reflect the GFC in their designs by ‘cutting back’ like millions of people were doing globally.
This collection pushes the boundaries of fashion – would people actually wear these clothes? YES!! Lady Gaga who is known for pushing boundaries with her fashion statements was photographed in one of Viktor + Rolf’s designs (see below).
Other online blogs have asked “would you wear these designs on a red carpet?” personally I would. I find that there aren’t many celebs that would push boundaries like Gaga would. Many play it safe in my eyes. I find that if you want to stand out and be different, wear different. I’d highly doubt that there is a instructions book on what you can and cant wear out there.
What Viktor and Rolf have done for high fashion is what Andy Warhol did for high art
I find that their designs are easy to understand. You don’t have to think about it. They invite you in to their world. A lot of criticism comes to their work sometimes and its easy to understand why V+R would take it personally like Warhol’s work, V+R themselves have become a part of their designs/product. In 2001 they tap-danced in their show, modelled their first menswear collection in 2003, and have been on the catwalk dressing and undressing models on three separate occasions.
Each of these performances had a different reason, they all needed someone to do something that’s not normally done during fashion shows. So that made it apparent that it had to be someone who is not a model. It’s a logical consequence that it would be us
In the end I’d rather the criticism and questions behind why I would design clothing i do, than follow the “rules” and whatever it is everyone else is creating out there….
‘Tulle Headlines Viktor & Rolf’s ‘Credit Crunch Couture’, 2009, WSJ Blogs, Viewed 23 August 2015, http://blogs.wsj.com/runway/2009/10/04/tulle-headlines-viktor-rolfs-credit-crunch-couture/
Avant-Gard Definition – https://en.wikipedia.org/wiki/Avant-garde
‘Hot and bothered in the City of Light’, 2009, NYTimes, Viewed 23 August 2015, http://www.nytimes.com/2009/10/05/fashion/05DRESS.html?_r=0
‘Ready to Wear’, 2009, Style.com, Viewed 23 August 2015, http://www.style.com/fashion-shows/spring-2010-ready-to-wear/viktor-rolf